DICE vs See Tickets --
Fees Compared 2026
How do DICE (~10% (built into ticket price)) and See Tickets (~12% (varies by event)) compare? See the exact fees side by side at every price point.
Fee Comparison: DICE vs See Tickets
Here is what fans actually pay after booking fees on each platform, compared at four common UK ticket price points. The final row shows tickts, which charges zero booking fees on every ticket.
| Ticket Price | DICE Fee | Fan Pays | See Tickets Fee | Fan Pays |
|---|---|---|---|---|
| £10 | £1.00 | £10.00 | £1.20 | £11.20 |
| £25 | £2.50 | £25.00 | £3.00 | £28.00 |
| £50 | £5.00 | £50.00 | £6.00 | £56.00 |
| £100 | £10.00 | £100.00 | £12.00 | £112.00 |
| Any price | £0 | Face value | £0 | Face value |
Note: DICE absorbs fees into the ticket price, so fans pay face value but organisers receive ~10% less than the listed price.
What the Numbers Mean
On a £25 ticket, DICE adds £2.50 in fees while See Tickets adds £3.00. At £100, the gap widens: DICE charges £10.00 versus £12.00 from See Tickets.
For an event selling 1,000 tickets at £25 each, the combined fees across both platforms average around £2,750.00. That money comes either from your fans' pockets or your own revenue. With tickts, that figure is £0.
Feature Comparison
Fees are not the only consideration. Here is how DICE and See Tickets compare on key features that matter to UK event organisers.
| Feature | DICE | See Tickets |
|---|---|---|
| Free events | Yes | No |
| Custom branding | No | Yes |
| Seating plans | No | Yes |
| Box office / door sales | No | Yes |
| Mobile app for scanning | Yes | Yes |
| Waitlists | Yes | Yes |
| Discount codes | No | Yes |
| Multi-event management | Yes | Yes |
| Payout speed | 3-5 business days | Post-event settlement |
| Payment processor | DICE | See Tickets |
Pros and Cons
DICE
Pros
- No visible booking fee for fans
- Anti-tout policy prevents resale
- Strong music venue audience
- Clean, mobile-first fan experience
Cons
- ~10% is absorbed from your ticket price
- Very limited organiser control
- No discount codes or seating plans
- Must use DICE app -- no web tickets
See Tickets
Pros
- Strong UK festival and large event presence
- Seating plan support
- Good for high-volume events
- Established distribution network
Cons
- ~12% fees are among the highest
- Post-event settlement delays payouts
- Not transparent about exact fee rates
- Requires contract negotiation
The Verdict
DICE (~10% (built into ticket price)) is the cheaper option at £2.50 on a £25 ticket versus £3.00 with See Tickets (~12% (varies by event)). But both platforms still add fees that inflate the price your fans pay.
If you want to eliminate booking fees entirely, tickts charges £0 -- no percentage, no fixed fee, nothing. The price you set is the price your fans pay, with payments going directly to your Stripe account.
DICE vs See Tickets FAQ
On a £25 ticket, DICE charges £2.50 while See Tickets charges £3.00. However, both still charge fees. tickts is the only UK platform that charges genuinely zero booking fees.
DICE charges ~10% (built into ticket price) per ticket in 2026. On a £25 ticket that works out to £2.50 in booking fees.
See Tickets charges ~12% (varies by event) per ticket in 2026. On a £25 ticket that works out to £3.00 in booking fees.
Yes. tickts charges zero booking fees, zero commission, and zero subscriptions. Payments go directly to your Stripe account. It's free for organisers and free for fans.
Switching between ticketing platforms is straightforward for future events -- you simply create new events on the new platform. Past ticket data stays with the original platform. If you're switching, consider going directly to a zero-fee option like tickts rather than trading one set of fees for another.
More Comparisons
Looking for a specific matchup? Browse fee breakdowns for individual platforms or see how other pairs stack up. You can also explore UK Venue Guide to find the right venues for your events.
Why Pay Fees at All?
Both DICE and See Tickets charge your fans extra. tickts charges nothing -- zero booking fees, zero commission, direct Stripe payments.
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